Story
Plumeria is a group of 139 women coffee growers in Minas Gerais and Val do Rio Pardo, Brazil. Their parent cooperative—Cooxupe—is by far the largest we have purchased from, with over twelve thousand members in total. While we would not ordinarily see synergy with a group of this size, Cooxupe’s commitments to traceability, quality, and sustainability are precisely the values that we dream of seeing at the largest scale, and this small subset within their larger framework resonates with our paramount goal of supporting and empowering women throughout the supply chain. Education is central to Cooxupe’s means of imparting positive impact. The group provides holistic agricultural assistance, with emphases on soil analysis, planting patterns, variety improvement, and defense against pests. All of these efforts go toward increasing both quality and efficiency on the farm, thus giving families much stronger odds for multi-generational success and continuity. In this case, the coffee itself is very sweet, comforting, and classic. It is nutty, chocolatey, and creamy, with just a very mild hint of citrusy brightness as it cools. Very forgiving and versatile across brewing methods, we always love to have a coffee like this on hand, and when it comes from producers we’re so proud to support, it’s truly a keeper. In the cup, we taste cashew butter, cocoa, and hazelnut.
